The Best Funnel Building Softwares Of 2021 Might Surprise You

The online business landscape is more competitive than ever before, and the old-fashioned websites of yesteryear no longer cut it! Today, businesses seek to ensure their web presence can not only educate people, but also draw them in, make sales, and turn them into long-term customers. Luckily there are more Funnel Building Softwares to choose from than ever before, and if you haven’t looked at the various possibilities in awhile, the results might seriously shock you!

Sales Funnel image

If you want to remain competitive and increase your sales, you’re going to need an intelligent digital marketing strategy. Sales funnels [1] will help you with that.

When it comes to products or services, your prospective customers have lots of choices. If you want them to choose your business, you’ll need a highly optimized sales funnel to learn exactly what your prospects want. Without this tool, you might as well be shooting in the dark when it comes to marketing.

If you’re a beginner when it comes to sales funnels, or if you want to create a high-converting sales funnel but don’t know which software to choose, then read on.


What Is A Sales Funnel? Why Do You Need It?

A sales funnel is the process and steps that a prospective customer has to take in order to become a paying customer.

Every stage of the sales funnel has a direct impact on consumer behavior. Here are the 4 stages of the sales funnel: 

  Awareness: This is the first stage of the sales funnel. In this stage, you create awareness of your product or service for your prospect to enter the sales funnel. This could be in the form of an ad, such as a Facebook ad, or through an organic traffic strategy, like a YouTube video.

Interest: Once the prospect is aware of your product, the next stage is to gain their interest. In the second stage of the funnel, you will create interest by offering something of value in exchange for the lead signing up for more information via email or a similar means.

 Decision: Once you’ve gained your prospect’s interest, it’s now time to prepare them to make a decision to purchase. In this stage, you provide content and information for your prospect to prepare them to make this decision.

Action: This is the last stage of the sales funnel. Once your prospect has made the decision to purchase, they will take action and become your customer.

Once a prospect has completed the sales funnel and become your customer, you can continue marketing to them long term. Once they’ve taken action, you can provide them with content that drops them back into the awareness stage, where they will trickle down to the action stage once again.

As your prospects move through each of these stages, it’s important to keep up with them so you know what’s working and what’s not. With a sales funnel software, all of these actions can be tracked during the buyer’s entire journey automatically.

Using the right funnel building software can be a powerful asset for your business. This will improve your prospects’ user experience by making your marketing tailored to fit their stage of the sales funnel.[2]


Examples of Sales Funnel Funnel Building Softwares

Now that you know why it’s important to use funnel building software, it is important that you defined your needs and targets to pick the best tool. 

For example, Clickfunnels [3], one of the most popular sales funnel building software comes with a suite of templates and pre-built funnel assets that allow you to quickly get started. This means that you can start building funnels that convert right out of the box.

Clickfunnels was created in 2014 by Russell Brunson and Todd Dickerson and is now one of the most widely used platforms when it comes to building funnels. In fact, Brunson is often credited for bringing the term “funnel” into mainstream use.

One of the reasons ClickFunnels is so popular is because it’s designed for entrepreneurs or small business owners who have little to no coding experience, as its drag and drop interface does not require any coding knowledge to use.

If you are looking for a more comprehensive software solution, you could look at GetResponse as well[4]. It’s also easy to set up, and you also have the option to sell your products through the platform, or you could integrate your account with your existing e-commerce store.


 Why Do You Need A Funnel Building Software?

Conversion Funnel image

Having the right tool in digital marketing can be compared to making a great hire since it essentially fulfills the same functions. It helps you save a lot of time and boost your productivity.

For instance, Kartra [5] is an all-in-one funnel building software that includes a landing page and website builder, lead database, email marketing automation, opt-in forms, live chat, and much more. They also make start-up simple by giving you a checklist integrated right into your dashboard that takes you through each step of building your sales funnel.

If videos are a key part of your sales funnel, Kartra allows you to host videos on their platform, with the option to add CTA buttons and opt-in forms. 



Using the right software to build your sales funnel can dramatically increase the success of your business. Today, there are countless options on the market with a wide variety of strengths. If you haven’t checked out the various options in awhile, you may be thoroughly surprised at what is available!





Related Posts:

Funnel Hacking Secrets Webclass – What Is It?

What Is A “Quiz Funnel?” [Definition, Examples]

What Is A “Tripwire Funnel”?