What Is FunnelFlux?

One of FunnelFlux' headlines.
Courtesy of FunnelFlux.com.


What Is FunnelFlux?

FunnelFlux is a funnel builder and a marketing campaign tracker with a strong emphasis on intuitiveness and visuality. The tool is marketed as “The Visual Tracker”.

FunnelFlux is designed to help users track their marketing campaigns across a wide array of platforms, including but not limited to Facebook, Google Ads, Taboola, and Outbrain.

It also integrates with SaaS’s such as Clickfunnels, Shopify, and others.


Some of the platforms supported by FunnelFlux,
Courtesy of FunnelFlux.com.


The drag-and-drop builder of FunnelFlux is intended to streamline the process of funnel creation. Additionally, the visual funnels are designed to allow you to quickly determine profitable and non-profitable traffic segments.

View of the FunnelFlux funnel builder.
Courtesy of FunnelFlux.com.


FunnelFlux Features At A Glance

Main features of FunnelFlux.
Courtesy of FunnelFlux.com.


Among the major features of FunnelFlux are:

  • Self-hosted or managed packages.
  • Visual drag-and-drop funnel builder.
  • Heat map reporting, statistical significance meters, and other reporting tools with 60 KPIs (Key Performance Indicators).
  • Accurate country/city detection.
  • Multivariate testing (allows you to split-test an unlimited number of variations on a single offer or landing page).
  • Multi-user support.
  • Tracking of email opt-in conversions, time on page, lifetime value, and more.
  • Custom traffic filtering rules.
  • Redirect and redirectless tracking methods.

You can find a more in-depth overview of FunnelFlux features in the platform’s help center.


FunnelFlux Pricing Structure

FunnelFlux can be self-hosted or cloud-based.

The Self-Hosted package requires the user to host the software themselves (either on their own hardware server or via a hosting service), but it has a lower base cost and no traffic limits. Note that in practice, traffic limits will depend on the used server hardware or the capabilities of the hosting service provider.

FunnelFlux Self-Hosted costs $99 per license per month. The first month serves as a trial and costs $1.

Price of FunnelFlux Self-Hosted.
Courtesy of FunnelFlux.com.


Called FunnelFlux Pro, the cloud-hosted package is hosted on FunnelFlux servers. Pro requires minimal setup, but it is more costly and has monthly visitor limits.

There are three Pro plans, the main difference between them being the monthly traffic limit. The price of Pro packages ranges from $99 to $499 per month.


FunnelFlux cloud-based plans.
Courtesy of FunnelFlux.com.


FunnelFlux Reviews And News

FunnelFlux is often compared with ThriveTracker and Voluum, two other trackers commonly used by performance marketers.

We mentioned FunnelFlux founder David Savory in our review of the affiliate marketing community STM Forum.

Here is an interview with Savory regarding his background in digital marketing:



For more information about FunnelFlux, visit its official website and its YouTube channel. The FunnelFlux YouTube channel contains a number of guides to help users get started with the tool. For more technical guidance, head on to the FunnelFlux help center.




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